ASEAN's Biggest Rapid Growing Consumer Market


ASEAN's Biggest Rapid Growing Consumer Market

Currently the sixteenth largest economy in the world, Indonesia continues to become an increasingly popular choice for savvy entrepreneurs wanting to break into Asia. Market observers expect Indonesia will become the world’s fourth-largest economy by 2050. Entering into the market sooner rather than later will offer significant returns on investment. Moving early enables you to capitalize on the growing market potential before your competitors enter the mix.

With an economy that has grown more than 5% per year for the past 10 years, it’s clear why Indonesia is a firm favorite among foreign investors. Indonesia is the fourth most populated country in the world and the largest economy in Southeast Asia with a 2014 nominal GDP of $888.6 billion. With strong economic growth and a young population, many economists have argued that it should be added to the so-called BRIC economies as an up-and-coming emerging market.

Those looking to invest in Indonesia should start with the Jakarta Composite Index (JCI). While the rest of the world was in a recession between 2009 and 2012, the country's primary equity index jumped from a low of around 1140 to a high of around 4100. And it was one of the only emerging markets in the world to come out of 2011 with any real economic growth.

Few foreign investors know that Indonesia’s economy has shown the most stable growth of any economy globally since the second world war; the consuming middle class of Indonesia is set to grow by 90 million people over the next 12 years; there are now 103 million millennials born between 1975 and 1998; or that it is now the largest digital economy of South East Asia.

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Our team

Allen Herlambang Julizar

Managing Director

Jakarta, Indonesia

Arief Dharmawan


Jakarta, Indonesia



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